When I started reading Adria Vasil's marvelous book Ecoholic many moons ago, I thought I was the shit - you know, scoffing at my friends for buying toxic products, changing all of my own personal products over to Burt's Bees, patronizing my mother for falling victim to splashy "All-Natural!" promises from chemical-laden beauty products, eating Kashi cereal like it was going out of style (it isn't even that good... pfft). I was smug back then. Who am I kidding, I still am.
Well, maybe a little less smug since reading this: http://www.emagazine.com/magazine/the-big-green-buyout
Mother effer! I've been SCAMMED!
Burt's Bees? I have invested so much in you! And you go and sell out? To CLOROX? Good grief! What has the world come to?
Yes, as in the bleach company. The company who named themselves after CHLORINE and SODIUM HYDROXIDE. The same ingredients Mr Burt and his Bees have shunned for decades. Did your Bees buzz some bad moral advice in your ears while you were gardening, Burt? Giving the bad guys carte blanche to profit from well-meaning consumers is wrong.
And Kashi? Eff you! Don't trick people with your small-time company, feel-good ad ploys. You taste like cardboard and you sold out to Kellogg's. Go play with Snap, Crackle and Pop, they LOVE selling out and making crappy commercials.
Read the article.
I suck at blogging. But I should really stop saying that and just become more consistent. Deal!
Following tradition, I'll end this with a quote. Simple, popular, and just happens to be the underlying motto for all purchases I make. Don't you roll your eyes at me!
Mother effer! I've been SCAMMED!
Burt's Bees? I have invested so much in you! And you go and sell out? To CLOROX? Good grief! What has the world come to?
And Kashi? Eff you! Don't trick people with your small-time company, feel-good ad ploys. You taste like cardboard and you sold out to Kellogg's. Go play with Snap, Crackle and Pop, they LOVE selling out and making crappy commercials.
Read the article.
I suck at blogging. But I should really stop saying that and just become more consistent. Deal!
Following tradition, I'll end this with a quote. Simple, popular, and just happens to be the underlying motto for all purchases I make. Don't you roll your eyes at me!
"You must be the change you wish to see in the world."
- Mahatma Gandhi
